Quizzes from media company BuzzFeed are perhaps the best-known examples of interactive content, which Alex Membrillo, CEO of Cardinal SEO Company, said allows user to select their own path to receive ...

As a content marketer, one of my roles is to stay updated on the latest trends in the industry. I come across countless articles, whitepapers, and eBooks each day. Often, the content I find is ...

Make ads interactive so people actually get involved, not just glance at them. Think games, quizzes, or things they can click ...

Editor’s note: Scott Brinker is the CTO of ion Interactive. Not long ago, in a marketing department not far, far away, we saw the rise of content marketing. It began as a young, idealistic movement to ...

The year is 2010 and you’re taking a quiz to find out “Which Bagel Flavor Are You?” Satisfied that you got poppy instead of onion, you share your results with a couple emojis to Facebook and wait to ...

Holding a user’s attention is vital in today’s world of feeds, mobile devices, and social swipe through. There are many ways to do this, but one of the best is to use interactive content. Interactive ...

Last year, I wrote an article, Using Infographics in Social Media to Promote Content and Visualize Data; it discussed taking data and visualizing it in an aesthetic manner to attract more votes, ...

Who remembers our first clunky websites — some were built with Flash, creating huge files that could be counted on to crash our sites. We used applications like Dreamweaver and FrontPage. Improved ...

Noah Wardrip-Fruin currently receives funding from the U.S. National Science Foundation (NSF) and Institute of Museum and Library Services (IMLS). He has received past funding from a range of ...

Carmela Cucuzzella receives funding from Social Sciences and Humanities Research Council of Canada. Burcu Olgen does not work for, consult, own shares in or receive funding from any company or ...