Many organizations working toward social change understand the power of stories to transform how people think about and act on issues. It follows that a common question among movement leaders, ...
Have you ever noticed that the most memorable moments in a film are the ones not shown or told? Those gaps leave an imprint on our psyche as they silently bridge the gap to fulfill the scene’s motive.
Frequency and consistency are two enemies of our cognitive processing, particularly when it comes to the murky world of disinformation. Our brains are fallible, and trust and perceived truth are two ...