TV News Check on MSN

Metaprofile rolls out MetaADS for scene-level contextual ad targeting in CTV

Metaprofile rolled out metaADS, an AI contextual ad placement engine that analyzes dialogue and narrative structure to flag high-value ad moments in films and TV, producing scene-level metadata for ...
Social Samosa

Experts say ChatGPT’s CPC ads could command a premium if intent holds

Leaders weigh whether ChatGPT’s CPC ads can justify premium clicks, discussing intent, attribution gaps, conversion quality, ...