Good news for advertisers, many of whom have found it difficult to meet minimum spend budgets on ChatGPT: Logged-out users ...
OpenAI’s push into advertising exposes a familiar economic tension. Plus: Social mixers teach people how to protect their ...
Netflix is expecting its advertising revenue to keep on trucking it told investors last week after its Q1 financials were ...
The traditional media buying-selling model — built on manual negotiation and personal relationships — is being challenged by ...
In this article, we look at the women leaders across WPP and the roles they play in shaping the agency’s global and regional ...
OpenAI’s ChatGPT ads business has just passed $100m in annualized revenue since its launch just over six weeks ago, with more ...
Devin Stone turned punchy legal explainers into a YouTube empire. Now he’s warning that the sheer volume of Trump ...
Achieving the government's £725bn infrastructure strategy requires a host of complex challenges to be overcome, warns the ...
Dell’s Eric Arcese joins In The Channel with a message for Canadian partners navigating the AI era: the opportunity isn’t in the infrastructure itself – it’s in the gaps ...
Most media buyers say they expect to increase their programmatic spend this year, according to recent research from Comscore. The report was based on data from a survey conducted in November 2025 ...
Dentsu, Omnicom Media Group, WPP, Disney, Magnite, PubMatic, Hearst, News Corp, Yahoo, Amazon Ads, The Trade Desk, Raptive, ...
IAB Tech Lab has created a new industry body designed to bring together media buyers, media owners, and ad-tech platforms to improve transparency and governance across digital advertising.